AdBrite closing

First CMFads, then Adgitize, and now a major player in the advertising world - AdBrite is closing it doors.  Ironically, AdBrite had some serious cash going into it.  As a start up, it had $1.1 million invested in them.  They were actually the closest real competitor AdSense really had.

Here's the official notice from AdBrite:

Dear adBrite Publisher,

Over the last few weeks, adBrite and its management have been evaluating the go-forward plan for the business. Given market conditions and certain financial liabilities, in working with our lenders, we have decided to cease operations on Feb 1, 2013. 

This is a difficult decision for all of us at adBrite. However, after much deliberation this seems to be the best course of action despite the impact it will have on all the employees, clients and partners who helped build this business. There will be a team in place as needed to assist with winding down. Thank you for being part of the adBrite community. 

The adBrite Team.

This actually was a bit of a surprise as I really didn't think they would fold so easily. Sheesh, I remember watching AdBrite open its doors and was one of its first publishers.  I have to admit, I will miss this advertiser as they did do a very good job and their pay-outs were quite nice.

I personally believe the economy and the over-the-top taxes have had their impact with many businesses and sadly, AdBrite is another victim of the bureaucratic stupidity rampant in Washington right now.

Along for the Ride! will be five years old this April. Nothing lasts forever I guess... I'm just glad AFTR is still doing so well.  I suppose seeing a company like AdBrite collapse and fold under has made me think about the longevity of AFTR as I've had to make the same decisions AdBrite did in closing its doors.

Its never easy throwing in the towel...  I wish the best for all of AdBrite's employees.